Form und Inhalt
Inspired By The Grail
Nike By You collaborated with Atmos, a Tokyo-based sneaker boutique, to reinvent two iconic Air Max colorways on the new Air Max Zero silhouette. The outcome of this collaboration was two exclusive color blockings featuring asymmetric swoosh colors. 400 pairs of each colorway were created to support a launch event at Atmos Tokyo locations. The collection was later made available for online customization, but remained exclusive to consumers in Japan.
Category:
Nike By You
Creative Director: Jonathan Johnsongriffin
Color Designer: Hannah Odean
Product Highlights
Exclusive Atmos Retail Blockings
Safari, Tiger Camo and Snakeskin Prints
Role
Product Graphic Design
Creative Director: Jonathan Johnsongriffin
Color Designer: Hannah Odean
Product Highlights
Exclusive Atmos Retail Blockings
Safari, Tiger Camo and Snakeskin Prints
Role
Product Graphic Design
