Form und Inhalt





Provide an unfilterd look at the concept-driven work of the Nike By You product design team




The goal of this internal publication was to draw attention to the work of the Nike By You product team. It was an opportunity to show and tell the full product narrative without seasonal initiative or brand filters, and highlight the conceptual approach that brought success to this product team.
Category: Nike By You
Creative Director:
Ron Wright
Design Director:
Laura Leon
Art Direction/Design:
Nate Dy
Contributing Product Designers:
Marya Chan, Hannah Odean, Sheli Ben-Ner, Umbereen Querishi, Jaime Rojas, David Mawdlsey, Joe Conti, Gabe Castro

Deliverables
Ezine


Role
Art Direction
Editorial Design
Graphic Design
Photography
Copywriting