VLMK_Brand_Identity_01

VLMK Brand Identity

For this brand identity redesign, I drew inspiration from one of the oldest standing symbols of engineering precision and the excellence. This mark was applied in a multitude of ways, connecting to the aesthetic of engineering and construction. Elements from the custom engineering pad became a common thread that tied together other elements of the stationery and document package.

VLMK_Brand_Identity_02

Process

VLMK_Brand_Identity_03

Project Credits

  • AGENCY:

    WATSON CREATIVE

  • CREATIVE DIRECTOR:

    MATT WATSON

Role

  • ART DIRECTION

  • BRAND DESIGN

Deliverables

  • BRAND IDENTITY

  • PRINT COLLATERAL PACKAGE

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